George & Tammy, starring Jessica Chastain and Michael Shannon, premiered Sunday with 3.3 million Live+Same Day linear viewers across Showtime, Paramount Network and CMT. Originally produced for Spectrum Originals with a second window on Paramount Network and Paramount+, the music drama was recently picked up by Showtime after Spectrum pulled away from original series.
MTV Entertainment Studios, which is producing the show, calls this the most watched premiere in Showtime’s nearly 50-year history but that refers to the combined viewership across the pay cable network as well as the simulcast on the two basic cable nets. No viewership on Showtime only, which would be comparable to previous premieres, is being provided.
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